Privacy Policy

Effective Date: February 24, 2025

SuperVinoBros LLC ("SuperVinoBros," "We," "Us," "Site," or "Our") provides this Privacy Policy because we understand that you care about how your information is collected, used, shared, and retained. This Privacy Policy applies to information collected when you visit our website (www.supervinobros.com) (the "Website"), access or use services that we make available through our platform, Website (collectively our "Platform"), or visit an offline location that makes this Privacy Policy available to you (collectively, the "Services").

By using our Services or interacting with us offline, you agree to the terms of this Privacy Policy and the accompanying Terms of Use, and consent to the collection, use, and disclosure practices, and other activities as described in this Privacy Policy. If you do not agree and consent, please discontinue use of the Services. Capitalized terms not defined in this Privacy Policy have the meaning ascribed to them in the Terms of Use.

1. Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as "Device Information."

We collect Device Information using the following technologies:

• Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit allaboutcookies.org.

• Log Files: Track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

• Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.

SuperVinoBros LLC utilizes third-party services such as Squarespace for opt-in email communications, and here are the terms and privacy policies related to Squarespace: Squarespace Privacy.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers and other forms of payment), email address, and phone number. We refer to this information as "Order Information."

When we talk about "Personal Information" in this Privacy Policy, we are referring to both Device Information and Order Information.

2. Purpose of Collection and Use

We use the information that we collect from you for business and commercial purposes in accordance with the practices described in this Privacy Policy. Our business purposes for collecting and using information include, but are not limited to:

• Provide our Website, Platform, and related support;

• Process and ship product orders;

• Perform services requested by you, such as responding to inquiries, comments, questions, requests, and providing customer service;

• Prevent and address fraud, breach of policies or terms, and threats or harm;

• Monitor and analyze trends, usage, and activities;

• Conduct research, including focus groups and surveys;

• Develop and provide direct marketing and relevant content, including advertisements regarding our products and services or those of third parties, promotions, offers, events, and services;

• Conduct promotions, including verifying eligibility and delivering prizes in connection with entries;

• Fulfill any other business or commercial purposes at your direction or with your notice and/or consent.

3. How We Use Your Personal Information

We use the Order Information to fulfill orders placed through the Site, including processing your payment, arranging for shipping, and providing invoices/order confirmations. Additionally, we use this Order Information to:

• Communicate with you;

• Screen orders for potential risk or fraud;

• Provide you with information or advertising related to our products or services based on the preferences you have shared with us.

We use the Device Information to screen for potential risk and fraud (in particular, your IP address) and more generally to improve and optimize our Site, including generating analytics about how customers interact with the Site and assessing the success of our marketing and advertising campaigns.

4. Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Squarespace to power our online store, and you can read more about how Squarespace uses your Personal Information here: Squarespace Privacy. We also use Square and Stripe to process payments, and you can read about their privacy practices here:

• Square Privacy

• Stripe Privacy

Finally, we may share your Personal Information to comply with applicable laws and regulations, respond to a subpoena, search warrant, or other lawful request for information, or to otherwise protect our rights.

5. Analytics & Advertising

We use one or more analytics services (such as Google Analytics) to evaluate your use of the Platform, compile reports on activity based on our partners’ collection of IP addresses, internet service provider, browser type, and other similar usage information. These partners use cookies to collect this usage information. By accessing and using the Platform, you consent to the processing of data by these other entities in the manner and for the purposes set forth in this Privacy Policy.

We share your usage and contact information with third parties for marketing or advertising purposes, such as technology services for ad distribution and ad optimization, including behavioral, contextual, and retargeting advertising. You may opt-out of the tailoring of advertising based on the information we collect. Additionally, you can opt out of some advertising services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

We also use audience matching services to reach people similar to those who have visited our Services. These services may act as our service provider and may retain our lists for their matching purposes.

6. Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a "Do Not Track" signal from your browser.

7. Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below.

Additionally, please note that we process your information to fulfill contracts with you (e.g., if you make an order through the Site) or to pursue our legitimate business interests.

8. Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you request us to delete this information.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons.

10. Contact Us

For more information about our privacy practices, or if you have questions or would like to make a complaint, please contact us at:

SuperVinoBros LLC
Email: hello@supervinobros.com